Table of Contents

1. Introduction
   1. The Business Model
   2. Why the Industry Needs XC
   3. Capital Needs
2. Opportunity
   1. Product Proposition
   2. Market
   3. Competition
   4. How We Will Succeed
   5. Risks
3. Structure
   1. Brand Corporation
   2. Franchises
   3. Affiliates
   4. Association
4. Income
   1. Intellectual Property
   2. Franchise Services
   3. End-User Services
   4. Development Funding
5. Implementation
   1. Bootstrapping
   2. Open Source Projects
6. End Matter
   1. Resources
   2. Company Index
   3. Glossary

• XC is not a real company name. XC is a placeholder, to be replaced at such time as a real company is created. Ideas that relate to possible brand names, trademarks, etc., have been withheld.
• An introduction to this business model, originally written for advogato.org: Free Software Business Models for Residential Networking (local version here).

• Form a public forum for further discussion and development of this business plan. Meanwhile, please communicate directly to Tom Hull (See Send comment link below).
• The most urgent need is to recruit a CEO, and thereby start to form an organization and establish a corporation. (The author of this draft is not a CEO candidate, nor even necessarily a participant in this company.)
• Decide on and register an attractive and viable brand name.
• Revolutionize the entire industry.